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  5. Allied Works Architecture
  6. Wieden+Kennedy Headquarters / Allied Works Architecture

Wieden+Kennedy Headquarters / Allied Works Architecture

  • 01:00 - 9 March, 2011
Wieden+Kennedy Headquarters / Allied Works Architecture
Wieden+Kennedy Headquarters / Allied Works Architecture, Courtesy of  allied works architecture
Courtesy of allied works architecture

Courtesy of  allied works architecture Courtesy of  allied works architecture Courtesy of  allied works architecture Courtesy of  allied works architecture +18

  • Architects

  • Location

    224 Northwest 13th Avenue, Portland, OR 97209, United States
  • Architect

    Allied Works Architecture
  • Project Team

    Brad Cloepfil, Kyle Lommen, John Weil, Chris Bixby, Paul Kinley, Jeff Lee, Jake Freauff, Lorraine Guthrie, Brian Malady
  • Client

    Wieden+Kennedy
  • Photographs

    Courtesy of allied works architecture

From the architect. The site for this project was within an abandoned warehouse that fills a city block. This allowed the Wieden+Kennedy advertising agency to occupy a single building for the first time in many years. The original 1908 building formed a solid, five-story masonry mass with little light - a perforated box filled with a gridwork of heavy timber and quartered by cruciform masonry walls.

Courtesy of  allied works architecture
Courtesy of allied works architecture

The first act of architecture was one of distinction: preserving and restoring the historic warehouse. Against this neutral ground of workspace, a five-story concrete building rises within the cleared center of the block. This new construction concentrates seismic forces, daylight, and collective activity into a single room—a building of pure space, not form; with no elevations, no distant views, no front or back—it is embedded architecture.

Courtesy of  allied works architecture
Courtesy of allied works architecture

Emerging from the street you arrive deep within the building in a space filled with light, activity, and energy. The heart of the city block has been taken apart and reassembled to accommodate concerts and events amid the hum of the workplace. A building that appears divided by the juxtaposition of old and new, by the layering of light and structure, it is woven together again by two totemic columns holding walkways that radiate through the center space. From above, light filters into the heart of the space, reflected and diffused by the timber structure of the enclosing penthouse.

Courtesy of  allied works architecture
Courtesy of allied works architecture

The building is one of inversion, continually collapsing upon itself, from exterior to interior and exterior again, from public to private then public once more. At its center is a single room, a transparent mass that seems to expand infinitely beyond its concrete boundaries.

Courtesy of  allied works architecture
Courtesy of allied works architecture
Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Wieden+Kennedy Headquarters / Allied Works Architecture" 09 Mar 2011. ArchDaily. Accessed . <http://www.archdaily.com/117164/wiedenkennedy-headquarters-allied-works-architecture/>
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42 Comments

Ned White · March 31, 2012

Wieden+Kennedy Headquarters / Allied Works Architecture | ArchDaily http://t.co/2zsNX4yo via @archdaily

OfficeSpace · March 21, 2012

Beautiful building http://t.co/Y2BUv2Km RT @GretchHolzgang Wieden+Kennedy Building sold for $65M http://t.co/5LxjgHmk via @PDXBizJournal

Bryte Design · February 04, 2012

Wieden+Kennedy Headquarters / Allied Works Architecture | ArchDaily http://t.co/ft3PXZOr via @archdaily

Dan Kennedy Products · October 17, 2011

I?ve been exploring for a little for any high-quality articles or blog posts on this kind of space . Exploring in Yahoo I eventually stumbled upon this website. Reading this info So i?m happy to express that I have a very excellent uncanny feeling I came upon exactly what I needed. I most without a doubt will make certain to don?t omit this site and give it a glance regularly.

Thomas A. Allen · March 14, 2011

RT @KUNGarchitect Beautiful adaptive reuse project.
(I wish they had an outside picture too) http://fb.me/RqULcKeO

Gina ? · March 14, 2011

RT @KUNGarchitect: Beautiful adaptive reuse project.
(I wish they had an outside picture too) http://fb.me/RqULcKeO

Zagorski · March 11, 2011

First saw the Wieden + Kennedy HQ by Allied Works Architecture in TV&#39s &#39Portlandia&#39. ArchDaily has it featured - http://t.co/I314rn3

Leif Fescenmeyer · March 11, 2011

Wieden+Kennedy Headquarters / Allied Works Architecture (via @efescenmeyer) http://bit.ly/fPBbKA

blogs of the world · March 11, 2011

The site for this project was within an abandoned warehouse that fills a city block. This ... http://reduce.li/xp7158 #work

Stella Wong · March 11, 2011

RT @iaintait: Reading how architects describe your workplace is funny http://t.co/ddCPUip via @manu_7_

Dan Ibabao · March 11, 2011

RT @nicholaspatten: Wieden+Kennedy Headquarters. http://bit.ly/h7qTN6

Caleb Kramer · March 11, 2011

RT @iaintait: Reading how architects describe your workplace is funny http://bit.ly/fbHrz4 via @manu_7_

case · March 11, 2011

so much architecture today comes with ideas about form. but not so much of it is replete with ideas about how you make space. of course, everything is spatial. but this project has clear ideas about how to make space.

victor oloo · March 11, 2011

RT @nicholaspatten: Wieden+Kennedy Headquarters. http://bit.ly/h7qTN6 OH!!

Nicholas Patten · March 11, 2011

Wieden+Kennedy Headquarters. http://bit.ly/h7qTN6

Gosia Kung, AIA · March 11, 2011

Beautiful adaptive reuse project.
(I wish they had an outside picture too) http://fb.me/RqULcKeO

Carrie Hogan · March 11, 2011

RT @iaintait: Reading how architects describe your workplace is funny http://t.co/ddCPUip via @manu_7_

Steven Dunn · March 10, 2011

RT @ArchDaily: Wieden+Kennedy Headquarters / Allied Works Architecture http://archdai.ly/eznoOr #architecture

Kat Kim · March 10, 2011

RT @iaintait: Reading how architects describe your workplace is funny http://t.co/ddCPUip via @manu_7_

Iain Tait · March 10, 2011

Reading how architects describe your workplace is funny http://t.co/ddCPUip via @manu_7_

Andrew Miller · March 10, 2011

RT @ArchDaily: Wieden+Kennedy Headquarters / Allied Works Architecture http://archdai.ly/eznoOr #architecture

simon · March 10, 2011

I second that one ^

AaronA · March 10, 2011

Put a bird on it!

DS26 · March 10, 2011

this is MY kind of space... a beauty. material raw-ness... (via archdaily) : http://fb.me/IbZvtCEo

alechs · March 10, 2011

This is so west-coast. I love the materials and the overhead photo of the atrium is so startling because of its spatial and graphic presence. There is a Terragni-vibe to the concrete structure but wood offsets the coldness.

Mr. Expensive · March 10, 2011

single most beautiful project on archdaily?!
one of the best buildings in america?!

a fantastic project indeed, but these superlatives are a bit much. as far as i can tell, the intervention isn't even visible from the street, correct?

Mark Gardner · March 10, 2011

Wieden+Kennedy Headquarters / Allied Works Architecture | ArchDaily http://t.co/npBJ4os via @archdaily

Dominique Morisset · March 10, 2011

RT @ArchDaily: Wieden+Kennedy Headquarters / Allied Works Architecture http://archdai.ly/eznoOr #architecture

Architekt R V Scholz · March 10, 2011

#Architekt #Calau Wieden+Kennedy Headquarters / Allied Works Architecture: Courtesy of Alli... http://bit.ly/h0FjKR #in http://dy.cx/c03

yz_hayashi · March 10, 2011

Wieden+Kennedy???????????????????????????? RT @ArchDaily: Wieden+Kennedy Headquarters / Allied Works Architecture http://archdai.ly/eznoOr

Handy Hooks · March 10, 2011

ArchDaily: Wieden+Kennedy Headquarters / Allied Works Architecture http://archdai.ly/eznoOr #architecture http://bit.ly/h3Dop3

Architecture Feeds · March 10, 2011

Via @ArchDaily - Wieden+Kennedy Headquarters / Allied Works Architecture http://dlvr.it/JkjM5 #architecture

Barry Maguire · March 10, 2011

Wieden+Kennedy Headquarters / Allied Works Architecture via ArchDaily - Courtesy of Allied Works ... http://tinyurl.com/4fx2jfl

Alejandra Yanet · March 10, 2011

RT @CKArchitecture1: Great Spaces http://fb.me/UC3DlHHP

ELS · March 10, 2011

RT @ArchDaily: Wieden+Kennedy Headquarters / Allied Works Architecture http://archdai.ly/eznoOr #architecture

Christoph Kapeller · March 10, 2011

Great Spaces http://fb.me/UC3DlHHP

Architecture+Molding · March 10, 2011

Wieden+Kennedy Headquarters / Allied Works Architecture: The site for this project was within an abandoned wareh... http://bit.ly/flfbak

Erik Joya · March 10, 2011

Wieden+Kennedy Headquarters / Allied Works Architecture: Courtesy of Allied Works… http://goo.gl/fb/Zif9G

Caitlin Walsh · March 10, 2011

RT @ArchDaily: Wieden+Kennedy Headquarters / Allied Works #Architecture http://archdai.ly/eznoOr Loving materiality of this interior

Bocetos Digitales · March 10, 2011

Wieden+Kennedy Headquarters / Allied Works Architecture: Courtesy of Allied Works ArchitectureThe site for this ... http://bit.ly/flfbak

scott magic · March 10, 2011

Agreed, this is one of the best buildings in America. Portland's lucky to have this gem.

Props to Brad and his team for an impeccable job!

Mr. Cheap · March 10, 2011

I'd say this is the single most beautiful project I have ever seen on Archdaily.

The construction, material use, clearity in space, challenging typology, consious use of light and well drawn plans.

Bookmarked like hell!

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