Foster+Partners and Immersive have joined forces with Steven Spielberg to create a digital entertainment experience for the Comcast Technology Center in Philadelphia. Immersive, recognized as a world leader in the design and production of experimental media installations, conceived the installation having been approached by Foster + Partners in 2016 to create a multimedia experience that would embody the Comcast Technology Center’s focus on innovation. The Universal Sphere brings together cutting-edge design, and the guiding hand of Steven Spielberg, to create a 360-degree dome installation offering a shared VR experience, demonstrating the future of cinema. Following a concept design by Immersive founder John Munro and Spielberg, Foster+Partners began developing an initial structural design. During a seven-month process, Immersive assembled the technical framework for the installation and assembled the main fabrication and construction vendors to complete the project. Foster+Partners’ work on the outer shell geometry and all physical aspects of the sphere created a structure that sits next to the works of artists Conrad Shawcross and Jenny Holtzer.
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