RIBA Presents Regent Street Windows Project

RIBA Presents Regent Street Windows Project

The RIBA Regent Street Windows Project pairs exceptional architects with flagship retailers to create architectural installations in the windows of fashion retailers, skincare boutiques, perfumeries, restaurants and cafes along and around Regent Street, London. Now in its sixth year, the project has been developed in partnership with the Regent Street Association, and creates a vast public architecture exhibition seen by more than one million people each week. Open for three weeks in September, it ties into the city-wide London Design Festival and the internationally renowned London Fashion Week.

The 13 practices participating this year include emerging young architects as well as more established firms, all of whom have been selected to design architectural installations that both reflect the brand and engage shoppers.

Shop windows have long played an important role in retailers’ presence on the high street, offering a visible and direct means by which to distinguish their name and their wares. Drawing on the unique ability of architects to create imaginative, captivating environments, the RIBA Regent Street Windows Project raises the bar for window shop design and gives visitors and shoppers alike a moment of pause and a chance to be enthralled by spiraling fabric forests and kaleidoscopic reflections; lenticular props and ceramic in mid-flight. The RIBA Regent Street Windows Project sees RIBA architects reinvent the boundaries of display.

Participating retailers and architects are:

Armani Exchange by Shiro Studio
Karen Millen by HASSELL
Longchamp by LDVC
Hamleys by Office S&M
Anthropologie by EPR Architects
Brooks Brothers by Conran & Partners
Levi’s by AMD Interior Architecture
Kiehl’s by Michaelis Boyd
L’Occitane by Coppin Dockray Architects
Crabtree & Evelyn by London Atelier
Penhaligon’s by Space Group Architects
Hotel Café Royal by Citizens Design Bureau
Hawes & Curtis by Nick Wood, How About Studio + Gillian Lambert

Follow RIBA Regent Street Windows Project 2015 on Twitter @RIBA_London #RIBAwindows

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Cite: "RIBA Presents Regent Street Windows Project" 07 Aug 2015. ArchDaily. Accessed . <https://www.archdaily.com/771492/riba-presents-regent-street-windows-project> ISSN 0719-8884

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