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Exhibition: In Between Projects / PRODUCTORA

  • 00:00 - 9 April, 2014
Exhibition: In Between Projects / PRODUCTORA
Exhibition: In Between Projects / PRODUCTORA

The architectural firm PRODUCTORA, based in Mexico City, is presenting 9 unbuilt projects that have a clear relation to geometry and mathematical composition. Large-scale models, made in collaboration with students at Woodbury University are presented together with black and white CAD drawing that clarify the main conceptual aspect of the building.

The simple positioning of the framed drawings, renderings and wooden models on the exhibition floor, avoids all museographic rhetoric and presents the work as autonomous objects in space. The title ‘In Between Projects’ relates to the ongoing development of a common formal vocabulary that underlies the circumstantial aspects of each individual project. This exploration is presented through an image loop of preliminary study models of the projects presented. Ultimately, the exhibition underscores the studio’s belief that strong geometric compositions and clearly legible buildings allow architecture to maintain its value through unpredictable shifts in context and program over time.

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Cite: "Exhibition: In Between Projects / PRODUCTORA" 09 Apr 2014. ArchDaily. Accessed . <https://www.archdaily.com/494533/exhibition-in-between-projects-productora/> ISSN 0719-8884

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