[3rd ED] Workshop: Innovation and Entrepreneurship in Architecture

In partnership with Empreendedorismo para Arquitetos, we are bringing a new workshop to São Paulo for architecture students and professionals who are currently entrepreneurs, considering entrepreneurship, or adopting intrapreneurial techniques within their firms.

With the growing number of professionals in the field, differentiation is increasingly vital. Most architecture programs do not teach how to manage, launch, or sell one's own work, often leading to uncertainty regarding pricing and the true value of one's services. Furthermore, innovation is essential today to maintain business momentum and consistently provide new solutions and conveniences to clients and users.