Description via Amazon. We live in an era where design and innovation are at the forefront of conversation, and users are increasingly critical and active participants in decision-making. Design and innovation serve as the primary drivers of organizational change, but what theories underpin their solutions? Users are viewed as the center of the process, but what methodologies are used to incorporate their behaviors and beliefs in a rigorous and dynamic way?
In light of this landscape, this book presents an applied method that explores the biases of the “self,” evaluates context, and seeks to converge on solutions that consider the human interface by blending anthropology with design. This publication will be useful for technology and service entrepreneurs, as well as anyone interested in positively influencing their own organizations. By utilizing a methodology activated through worksheets and tool cards, individuals can facilitate realistic educational experiences to provide a foundation for the initial solution development process.
The introductory program of this AnthroDesign Crash Course is the result of over fifteen years of experience in developing innovation projects (in both industry and academia) and training individuals to propose their own projects.
