Momentum #1: The Ambition of Scale

We live in a globalized world where, due to hyperconnectivity, information is stored and accumulated online without filters. But can there be something more behind an image than mere visual information? What distinguishes an image from a memory or a postcard? What can we convey through a graphic document?

MOMENTUM emerges as a response to an atmosphere in which the image is reduced to a swift, ethereal tool that transmits superficial information. Conceived as a reaction to the incredible amount of unfiltered inputs and images we access on the internet with a single click, it proposes opening a new dialogue and returning, for a moment, to carefully chosen personal references that allow for the illustration of an opinion on a given subject, uncovering new conversations, viewpoints, or ways of thinking.

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Cite: "Momentum #1: The Ambition of Scale" [Momentum #1: La Ambición de la Escala] 04 Jul 2026. ArchDaily. (Trans. Rojas, Piedad) Accessed . <https://www.archdaily.com/1044309/momentum-number-1-the-ambition-of-scale> ISSN 0719-8884
Malmö Eastern Cemetery, photograph by Alejandro Carrasco Hidalgo.

Momentum #1:尺度的野心

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