
We live in a globalized world where, due to hyperconnectivity, information is stored and accumulated online without filter. But can there be something more behind an image than mere visual information? What distinguishes an image from a memory or a postcard? What can we convey through a graphic document? MOMENTUM emerges as a response to an atmosphere in which the image is reduced to a swift, ethereal tool that transmits superficial information. Conceived as a reaction to the incredible amount of unfiltered input and imagery we access online with a single click, it proposes opening a new dialogue and returning, for a moment, to carefully chosen personal references that allow for the illustration of an opinion on a specific subject, uncovering new conversations, viewpoints, or ways of thinking.
The first issue, The Ambition of Scale, marks the beginning of a search for a connection between the mind and human action. If societies are reflected in their actions and our actions are extensions of our minds, is the architect's mind present in architecture? What are their ambitions? Can we read psychology in form? Scale is more than a quotient; it is a relationship and a proportion that tends toward harmony between parts. Yet it is also will; it is strength. When we speak of the scale of architecture, we are also speaking of an architect's ambition. To what should architecture aspire? What should be the ambition of its scale?





