Uniqlo Megastore / Curiosity

Uniqlo Megastore / Curiosity

Uniqlo Megastore / Curiosity - Image 2 of 11Uniqlo Megastore / Curiosity - FacadeUniqlo Megastore / Curiosity - Image 4 of 11Uniqlo Megastore / Curiosity - Image 5 of 11Uniqlo Megastore / Curiosity - More Images+ 6

Text description provided by the architects. Curiosity has completed the design of the Uniqlo Megastore that has opened near Shinjuku station in Tokyo. The new design is strongly influenced by the Tokyo urban landscape and the large entrance, marked with three display towers, recreates a mini-Shinjuku city. As the lighting floor wraps the towers in a glow of light that illuminates the surrounding streets, the shop becomes an active element of the street: attractive, reliable, and secure. The new Uniqlo Megastore adds a civic dimension to its commercial purpose.

Uniqlo Megastore / Curiosity - Facade

Geometric Façade

The façade is composed of two surfaces with geometrical lit lines. The lines make the materiality of the facade and architecture disappear so that only the Uniqlo logos remain in the complex maze of neon and information of the virtual city that Tokyo becomes at night.

Uniqlo Megastore / Curiosity - Image 2 of 11

Borderless Entrance

The layout and angulations of the towers blur the boundaries between the street and the retail space, creating a unique environment in a busy street of Shinjuku.

Uniqlo Megastore / Curiosity - Image 5 of 11

Reflection of Reflection Entrance

The city seems to have become human scale as you move freely around the three towers. The vertical displays of the entrance are reflected on the mirrored wall creating an amazing gallery of displays, a maze of reflections of reflections, the tower seeming to be inserted within the interior of the shop.

Uniqlo Megastore / Curiosity - Image 6 of 11

Non Existance Interior

The challenge of the interior is for it not to 'exist'. Only the clothes should be visible. Display furniture is not only reduced to the minimum but also 'designed' to be non-existent with materials selected for their immateriality. A lighting ceiling, displays and counters work together to remove the shadows creating an abstract retail environment where products and customers seem to float in a white glow.

Uniqlo Megastore / Curiosity - Image 10 of 11

Project gallery

See allShow less

Project location

Address:Tokyo, Japan

Click to open map
Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Uniqlo Megastore / Curiosity" 31 May 2009. ArchDaily. Accessed . <https://www.archdaily.com/23434/uniqlo-megastore-curiosity> ISSN 0719-8884

You've started following your first account!

Did you know?

You'll now receive updates based on what you follow! Personalize your stream and start following your favorite authors, offices and users.