ArchDaily | Broadcasting Architecture Worldwide https://www.archdaily.com/ Wed, 24 Jun 2026 00:00:00 +0000 en-US hourly 1 https://assets.adsttc.com/doodles/archdaily-logo-feedly.svg 026CB6 https://www.archdaily.com/1042675/hapjeong-artplex-mixed-use-facility-notnot-architects Wed, 24 Jun 2026 02:00:00 +0000 Pratik Mour https://www.archdaily.com/1042675/hapjeong-artplex-mixed-use-facility-notnot-architects The project is situated in Hapjeong-dong, a vital urban node where northwestern Seoul's cultural and commercial districts—Hongdae, Sangsu, and Mangwon—intersect. Anchored by the presence of UNStudio's YG Entertainment headquarters, this neighborhood forms a pluralistic urban context where the old residential fabric overlaps with the transient, high-velocity currents of contemporary commerce.

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