Chilean architect Alejandro Aravena shares the fundamentals of his design philosophy in a documented interview titled “To Design is to Prefer.” The Pritzker Prize winner founded his practice in 2001, committed to exploring socially conscious design practices. His firm, Elemental, first gained international recognition for its work creating social housing projects in Chile, but its portfolio continues to expand to include work from museums, universities, transportation, and urban infrastructure.
This video highlights the mental process behind Aravena’s personal practices and insights into Elemental’s unique approach to design. The interview begins discussing Aravena’s introduction to architecture as a teen and how architecture, a rather obscure phenomenon to the young Aravena, became his passion. Throughout the film, Aravena flips to the pages of his sketchbooks, illustrating the raw hand of the architect.