Office: ATELIER KHJ | ArchDaily

025S Bukchon Store / ATELIER KHJ

Miwa Negoro — Sun, 07 Dec 2025 17:00:00 +0000

The 025S Bukchon store is the second showroom of the Korean total scent brand 025S. Its design aims to express the brand's philosophy of 'time' and 'story' through the concept of 'immersion'. This store expands upon the personal narratives of time and memory previously explored by 025S, creating a space where one's story continues to evolve.

Coor Seongsu Flagship Store / ATELIER KHJ

Miwa Negoro — Sat, 29 Nov 2025 17:00:00 +0000

When planning a commercial space, it is not easy to sacrifice usable space. This is especially true in areas with high unit prices, where most prefer to maximize the display space by ensuring more circulation space in narrow areas.

025S Harajuku Store / ATELIER KHJ

Miwa Negoro — Mon, 27 Jan 2025 20:00:00 +0000

The 025S Harajuku store is the first official showroom in Japan for the Korean total scent brand POINTTWOFIVE.SECOND. As the brand's first introduction abroad, the design aims to express the brand's philosophy of 'time' and 'story' through the concept of 'memory.'