ArchDaily | Broadcasting Architecture Worldwide https://www.archdaily.com/ Tue, 21 Apr 2026 00:00:00 +0000 en-US hourly 1 https://assets.adsttc.com/doodles/archdaily-logo-feedly.svg 026CB6 https://www.archdaily.com/258648/tbwa-maya-uptown-erginoglu-calislar-architects Wed, 01 Aug 2012 09:00:44 +0000 Jonathan Alarcón https://www.archdaily.com/258648/tbwa-maya-uptown-erginoglu-calislar-architects Their location notwithstanding, shopping centers lacking proper investment plans fail to compete against newcomers and their commercial lifespan is shorter than expected. Built in Etiler, which is considered the “uptown” of İstanbul and duly named “Uptrown,” the 5000 sqm structure originally conceived as a mini mall constituted such an example and, following several changes of function, a decision was made to rent the property out to TBWA Advertising Agency to be used an office building.

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