This edition of Section D, Monocle 24's weekly review of design, architecture and craft turns its editorial gaze back to their "own turf" to consider ways in which publications cover design and architecture, both in print and online. The episode asks whether "traditional magazines are as influential as they used to be," and whether or not "clicks and online-only articles can actually pay the bills?" In search of answers, Monocle's Henry-Rees Sheridan talks to ArchDaily's co-founder and Editor-in-Chief, David Basulto, along with European Editor-at-Large James Taylor-Foster, about the origins of the platform – and more.
How To Architecture! is a design competition which invites students to reflect on contemporary culture and to do it with architecture. Leafing through headlines, lists, captions, zooming in and out of feeds, bold fonts, and articles made of images: we participate in the age of the listicle. Culture flashes before us—an extension of ourselves: the superabundant reel. As the cycle of consumption whirs on, architecture still stands. What does architecture say; how does it feed you? Tell us what you think! Tell us
The panel will explore architecture through media in motion. It will look at how the field has evolved in the social media age, through the introduction of various technologies such as film and virtual reality, and business models, such as crowdsourcing. Viral Voices V will look at architecture as the intersection of environment, technology, and design, and how it will influence the new careers of tomorrow.
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In an interview with Julia Ingalls Paul Goldberger, former architecture critic of the New York Times and forthcoming biographer of Frank Gehry, discusses the critical relevance of architecture in what he dubs the "new media age." According to Ingalls, Goldberger has thrived "by writing informed narratives that examine not just the trendy cladding of a building, but the deep historical, social, and political environments that invariably give rise to it." Goldberger is a writer who has embraced Twitter, using it as a platform for discussion and debate just as, in prior years, his writings in print media would act as less immediate provocations.
Social Media in Action: Comprehensive Guide for Architecture, Engineering, Planning and Environmental Consulting Firms / Amanda Walter & Holly Berkley
Social Media in Action: Comprehensive Guide for Architecture, Engineering, Planning, and Environmental Consulting Firms is, first and foremost, a how-to guide. Using facts, figures and a wide range of research to back up its claims, the book lays out exactly how Architecture firms can get the most bang out of their social media buck.
But the book also takes the time to establish the why of social media – particularly post-Recession – and offers a fascinating glimpse into its future relevance. As the authors explain in the very first chapter: “This new form of media is not a trend. It is the way businesses communicate.” As an Architectural Blog, we see the power and reach of social media strengthen everyday, and couldn’t agree more.
If you have wet feet about jumping on the social media bandwagon, whether out of intimidation or a lack of time, be aware that that many have already dived right in, and, as Walter and Berkley put it, are “riding that wave with some exciting results.” So, let us stress: if you haven’t jumped yet, you need too. Social Media in Action is a good way to start.
For more tips about improving your social media presence from Social Media in Action, read on after the break…
Bing Thom and the Surrey City Centre Library: How architects are using Facebook and Twitter for public design
Facing an abbreviated schedule for the information-gathering phase of the Surrey City Centre Libary, Bing Thom Architects (BTA) turned to social media for real-time public input. The result was spectacular!