“Step Inside a Creative Mind” Installation / Prodigium

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Held during the Fashion Industry Days, the “Step Inside a Creative Mind” installation by Prodigium allowed young designers to showcase their most intimate thoughts (their collections) and bring them to life for the public. It was up to the architect to design a highly flexible open space, where young designers would set up shop and random people could wander around and shop. A space that was inexpensive yet “hip” enough to attract passers-by that might be interested in fashion. The dome as a starting point reminded the architect of a giant head emerged in the vast plateau on the main square, and he felt that the dome should sub-serve as a beacon instead of merely a confinement of the exhibition space. More images and architects’ description after the break.