Dutch firm MVRDV has received harsh criticism since they revealed the proposal for two luxury residential towers in South Korea, named after its inspiration, The Cloud. The two towers are connected by a “pixilated cloud of additional program.” Critics are outraged, stating the design resembles the collapsing twin towers of the World Trade Center following the 9/11 terrorist attacks.
MVRDV spokesman Jan Kinkker stated, “We’ve had quite a lot of calls from angry Americans saying it’s a disgrace. 9/11 was not the inspiration behind the design, the inspiration was a real cloud.” He added, “It was not our intention to create an image resembling the attacks nor did we see the resemblance during the design process. We sincerely apologize to anyone whose feelings we have hurt.”
Project developer Dream Corporation selected The Cloud design proposal over a number of other options and will have the final say on whether or not they will consider another alternative.
The Cloud: Two Connected Luxury Residential Towers by MVRDVis a residential development of the Yongsan Business district. A 260 meter tall tower and a 300 meter tall tower are connected in the center by a pixelated cloud of additional programs offering amenities and outside spaces with wide views. The towers with a total surface of 128,000m2 are expected to be completed in 2015. More images and project description after the break.
The 19.500m2 Flowerbed Hotel and conference center, designed by MVRDV, will be devoted entirely to flowers and will be located next to the future Bloomin’ Holland theme park and business center. The hotel with include 280 rooms along with 2.100m2 flowerbeds and host tourists and business travellers. More images and architects’ description after the break.
Our friends from Studio Banana TV shared with us their interview with MVRDV‘s Winy Maas. Founded in 1993 by Maas along with Jacob van Rijs and Nathalie de Vries the firm has produced impressive works among them the well known Balancing Barn and WoZoCo. In recent news (featured just this week on ArchDaily) MVRDV along with COBE were chosen as the winners of an international competition for their design scheme to transform a former concrete factory into a multifunctional creative hub.
In the video Maas discusses a number of MVRDV’s projects including their Market Hall project in Rotterdam and The Why Factory (T?F) which was established at Delft University of Technology in 2008 as a thinktank for future cities. Earlier this year Maas was recognized for his design contributions in France by receiving the French Legion of Honor.
The MVRDV and COBE scheme for the transformation of a former concrete factory into a multifunctional creative hub was chosen as the winner of an international design competition. The masterplan proposes an informal transformation of the 45.000m2 site into a dense neighborhood, incl. 8.000m2 existing factory halls, organized around a plaza for events. Three new volumes will be added on top of the halls: The 11.000m2 ROCKmagneten consists of The Danish Rock Museum, The Roskilde Festival Folkschool incl. student housing, and the headquarters of the famous Roskilde Rock Festival. They share program in a public creative communal house. The museum with a total of 3.000m2 will be completed as the first phase in 2014. More images and architects’ description after the break.
This week, with the help of our readers, our Architecture City Guide is headed to Madrid. As the third largest city in the European Union, Madrid is the economic and political capital of Spain. The streets and neighborhoods for the most part remains historic, but the city is punctuated with moments of engaging and interesting contemporary architecture. For those who have followed our city guides, you will have noticed that this is our second stop in Spain. That said, Madrid is distinctly different from Barcelona. The differences between the two are manifested in their architecture, both old and new. Our lists only cover relatively recent projects, but a quick glance at the two will give you a sense of the differing cultures and lifestyles (Barcelona’s City Guide). Both lists are far from complete and we are looking to add to them in the near future. In the meantime add more of your favorites to the comment section below.
The Architecture City Guide: Madrid list and corresponding map after the break.
This week, with the help of our readers, our Architecture City Guide is headed to Amsterdam. With its numerous canals, Renaissance architecture, and bike friendly culture, it is hard not to fall in love with Amsterdam. Also, if you love modern or contemporary architecture one could hardly argue against making this city the first stop on a tour of Europe. Our list of 24 buildings hardly does justice to this amazing city, but it will certainly give those less familiar with the city a starting point. We will be adding to our list in the near future, as we didn’t come close to incorporating all our readers’ suggestions. In the meantime add more of your favorites to the comment section below.
The Architecture City Guide: Amsterdam list and corresponding map after the break.
Amsterdam based project development corporation NIC started sale of the MVRDV designed Alphabet building. In Amsterdam small and mid-size creative companies have trouble finding suitable office space. The Alphabet building communicates through a clear exterior design which reveals on the East façade the house number and at the main façade the extension for each company, a letter of the alphabet. The interior is highly flexible and completed with a rough and pure finishing. The 3200m2 creative industry building will be completed in 2012 according to high energy efficiency standards.
The prestigious recognition of France’s Legion of Honour, was recently bestowed upon MVRDV’s Winy Maas. A French order established by Napoleon Bonaparte, on 19 May 1802, it is the highest decoration in France and was given to Mass by French Ambassador to the Netherlands Mr. Jean-François Blarel.
MVRDV has become active in France, currently part of a think tank – Atelier du Grand Paris (concerned with the future planning of Greater Paris) and a number of architecture projects throughout France including: the refurbishment of a Dijon Mustard laboratory into a call centre and incubator, Le Monolithe in Lyon, they are also working on Caen’s port refurbishment, and the Pushed Slab energy efficient office building.
Hangzhou urban planning bureau has announced MVRDV winner of the international design competition for the China Comic and Animation Museum (CCAM) in Hangzhou, China. MVRDV won with a design referring to the speech balloon: a series of eight balloon shaped volumes create an internally complex museum experience of in total 30.000m2. Part of the project is also a series of parks on islands, a public plaza and a 13.000m2 expo centre. Construction start is envisioned for 2012, the total budget is 92 million Euro.
More images and architect’s description after the break.
The city of Dijon and Teletech International have chosen MVRDV to transform a disused Dijon Mustard laboratory completed in 2004 into an innovative call centre with an education centre, incubator and social program. Transformation through reuse is one of the contemporary issues in European architecture since the current crisis. Completion of the 6000m2 refurbishment is planned for 2012. More images and complete press release after the break.
The new headquarters building for the Guosen Securities Corporation in Shenzhen, China, is to be the new symbol for the dynamic corporation that needs to be energy efficient and a pleasurable working environment in the new century. The Guosen Securities Tower by MVRDV is a project driven by the creation of good views and direct daylight for every worker in a compact floor plan of 1849m2 where no workplace is further than 11 meters away from the façade. Stacking these floors leads to a 204 meter tall tower with a square floor plan and an elegant, slender volume.
More on this project by MVRDV after the break.
Currently under construction Future Towers, a vertical city proposed by MVRDV, is part of the first phase of Amanora Apartment City. The design of 1,068 apartments & public amenities, as a part of a large scale housing development with a total of 400,000 sqm comprising 3,500 apartments is a response to the demand for housing in the rapidly growing city of Pune, India. The competition for the Future Towers design was won by MVRDV in November 2009. This is MVRDV’s first project in India presented to the public, who are currently also working on a range of projects in Mumbai and Bangalore.
Caen was destroyed during the Second World War and has been restored since, the Presqu’ile project is considered its second restoration. The 300ha Presqu’ile de Caen is located between the city centre and the sea and occupied by industrial structures among which some industrial monuments. MVRDV joined forces with French architect Diagram experienced in the site, landscape architect Territoires and engineering firm IOSIS. The project is a vision of the future based on research and for this the team also comprises of Swiss sociologist Philippe Cabane and Pro-Developpement, a company specialist in development strategy.
The city of Caen seleceted MVRDV along with two other offices to collaborate for the coming four years in the project. According to Le Moniteur the city has selected the three offices in a strategic mix: MVRDV was chosen for its innovative urbanism and involvement in Grand Paris, Djamel Klouche with SLETH for the Copenhagen port extension and François Leclercq for his involvement in the Euromediterranee project in Marseille.
MVRDV presents the design for the Pushed Slab office building at ZAC Gare de Rungis in the 13th arrondissement of Paris, France. The 19.000 m2 building will be one of the first low energy buildings realised in France; with low energy consumption and an energy production of appr. 200.000kWh per year. Construction of the 35 million Euro building commissioned by French project developer ICADE Promotion is expected to start 2011.
As promised, we are starting our coverage of the Living Architecture houses beginning with MVRDV’s Balancing Barn. We first shared this project awhile back on AD, and now, since the home’s completion, we have new interior shots of the rent-able residence.
More about the home and more interior images after the break.
MVRDV shared with us their design of The Water Cube, a pavilion for the World Expo 2012 in Yeosu, Korea. The theme of the Expo is “The Living Ocean and Coast”. You can see more proposals for the thematic pavilion by Ginseng Chicken, PTA, and Nicoletti Associati.
More images and architect’s description after the break.
A lot has been said (through) on Urban Farming, but many don’t consider their feasibility.
I´m not being pessimist (I grow some of my own vegetables and herbs), but I think that urban farming goes more in the direction of the last phrase of the video: “could it (urban farming) help bringing some agriculture into the cities to bring us closer to our food again?”.
Animation by Wieland Gouwens
Update: The same study applied to Manhattan