Sean O'Halloran

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If Architects Love Technology, Why Are Their Websites So Bad? 5 Tips for a Better Site

The original version of this article, entitled "Why (Most) Architects Don't Get Digital," first appeared on UXB London.

For super smart people who spend so much time imagining the future, it seems odd that, when it comes to digital, architects are so stuck in the past. Don't get me wrong, I love architecture and hold the profession in high regard. But I'm mystified as to why the digital revolution has been largely ignored by a profession so proud of integrating emerging technologies.

We recently carried out some research as part of a commission to develop a digital strategy for an established practice in London. We wanted to check the state of mobile adoption in the sector. We figured a good place to start would be the big guns, the award winners, and the ones that others want to be.

We made up our list* and visited each practice on a smartphone. Oh dear. I wouldn't advise you to do this – it's a dispiriting experience that could make your fingers hurt and your eyes bleed.