AD Interviews: SO-IL, Solid Objectives Idenburg Liu

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During this summer SO-IL (Solid Objectives Idenburg Liu) took the stage.

First, the Brooklyn based firm won the P.S.1 Competition for this summer with Pole Dance, an interactive performing installation. Then a few weeks after we presented you Flockr, the main pavilion for the Get It Louder festival in Beijing.

We had the chance to meet and interview principals Florian Idenburg and Jing Liu at P.S.1 while Pole Dance was open. The interview went great. I highly recommend that you check out their response to our question regarding their experience starting and running a firm, just during the financial crisis.

The firm is currently involved in interesting projects abroad, which we look forward in featuring here at ArchDaily in the future.

Please find the rest of the interview below:

What is Architecture

What should be the role of architects in our society?

What is the importance of innovation for your practice?

What is the importance of networking for your practice?

What is the importance of the Internet for your work?

What would you recommend to a future architecture student?

After your experience, what can you tell us on starting, running and maintaining a practice?

 
 
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MAD says:

I don’t like this chopped up interview format. It makes it hard to get through the whole interview.

 
# November 3, 2010 at 16:09
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    MAD,

    Thanks for your feedback. We are trying this new format as some wanted to see each question separately.

    In the next batch we will offer both options: The whole interview, and each question.

     
    # November 3, 2010 at 16:16
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      MAD says:

      David-

      Having the option of either would be great. I like to listen to them while I’m at work, and it’s tough when every few minutes I have to click the next video. Please keep up the interviews!

       
      # November 4, 2010 at 12:53
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esonboe says:

In third world countries when internet connection is uber slow, is so lucky if we can get the whole interview loaded, especially in remote areas(for student who is doing field study)
Do you interest to provide option text edition sir, thx
-(indonesian student)-

 
# November 3, 2010 at 20:40
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C says:

It is very annoying. I listen at work also. But I’m not going to complain about free information

 
# November 4, 2010 at 17:20
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mike says:

david,

it makes sense to have both. I’m sure your considering this, but one of the exciting aspects of the chopped up video is it would allow you to tag specific questions and subsequently allow you to search and order the videos in a variety of configurations.

 
# November 9, 2010 at 03:00
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BEN says:

THANKS FOR POSTING THIS IN THE FIRST PLACE!

 
# December 17, 2010 at 08:04
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8:04 PM Nov 3rd

AD Interviews: SO-IL, Solid Objectives Idenburg Liu: Click here to view the embedded video… http://goo.gl/fb/BHRci

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8:04 PM Nov 3rd

AD Interviews: SO-IL, Solid Objectives Idenburg Liu http://archdai.ly/cu1rKW #architecture @archdaily:

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8:25 PM Nov 3rd

#Architekt #Calau AD Interviews: SO-IL, Solid Objectives Idenburg Liu: Click here to view the … http://bit.ly/aTnOcd #in http://dy.cx/c03

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8:38 PM Nov 3rd

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9:01 PM Nov 3rd

Great interview with an office I admire. RT @ArchDaily: AD Interviews: SO-IL, Solid Objectives Idenburg Liu http://archdai.ly/cu1rKW

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9:06 PM Nov 3rd

I share their ideas about starting office in the downturn and networking. Small=agile and lean. RT @ArchDaily http://archdai.ly/cu1rKW”

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9:06 PM Nov 3rd

AD Interviews: SO-IL, Solid Objectives Idenburg Liu | ArchDaily http://t.co/OLA6soM via @archdaily

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4:18 AM Nov 4th

내가 좋아하는 고구마 아저씨가 당선되어 버렸구나.
http://archdai.ly/cu1rKW #architecture

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7:48 AM Nov 4th

AD Interviews: SO-IL, Solid Objectives Idenburg Liu _ http://t.co/cqfGE0L #Architecture

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