Walk Inside: Google Cultural Institute Puts New York's Guggenheim On The Map

Walk Inside: Google Cultural Institute Puts New York's Guggenheim On The Map, Installation view: Storylines: Contemporary Art at the Guggenheim. Image © Solomon R. Guggenheim Museum, New York
Installation view: Storylines: Contemporary Art at the Guggenheim. Image © Solomon R. Guggenheim Museum, New York

The Google Cultural Institute have teamed up with New York City's iconic Solomon R. Guggenheim Museum, designed by Frank Lloyd Wright and completed in 1959, to open its doors through Street View. Additionally, the Solomon R. Guggenheim Foundation has made over 120 artworks from its collection available for online viewing. "Using Street View technology, it will now be possible to tour the museum’s distinctive spiral ramps from anywhere online," the Foundation said.

Installation view: Storylines: Contemporary Art at the Guggenheim. Image © Solomon R. Guggenheim Museum, New York
Installation view: Storylines: Contemporary Art at the Guggenheim. Image © Solomon R. Guggenheim Museum, New York

According to the Foundation, "the Guggenheim’s architecture presented unique challenges for Google’s engineers and Street View team. Drone, tripod, and Street View 'troll' images were stitched together to provide a 360 degree experience of the building’s rotunda galleries that online visitors can freely navigate. Street View makes it possible to move from ramp to ramp; to gaze at the building’s oculus above; and to examine works on view in the 2015 special exhibition Storylines: Contemporary Art at the Guggenheim."

Installation view: Storylines: Contemporary Art at the Guggenheim. Image © Solomon R. Guggenheim Museum, New York
Installation view: Storylines: Contemporary Art at the Guggenheim. Image © Solomon R. Guggenheim Museum, New York

Users are able to click on artworks—like Juliana Huxtable’s Untitled in the Rage (Nibiru Cataclysm) (2015), a self-portrait in which the artist interrogates gender norms and portrayals of femininity, and Maurizio Cattelan’s Daddy, Daddy (2008), a sculpture of Walt Disney’s Pinocchio floating facedown in the fountain on the ground floor of the Guggenheim rotunda—to learn more about the works and artists.

Installation view: Gabriel Orozco: Asterisms. Image © Gabriel Orozco
Installation view: Gabriel Orozco: Asterisms. Image © Gabriel Orozco
Installation view: Morning Glory, Tyler Rollins. Image © Sopheap Pich
Installation view: Morning Glory, Tyler Rollins. Image © Sopheap Pich
Cite: James Taylor-Foster. "Walk Inside: Google Cultural Institute Puts New York's Guggenheim On The Map" 25 Jan 2016. ArchDaily. Accessed . <http://www.archdaily.com/780929/google-cultural-institute-puts-new-yorks-guggenheim-on-the-map/>