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  3. AMO Designs Paris Pop-Up Club

AMO Designs Paris Pop-Up Club

AMO Designs Paris Pop-Up Club
AMO Designs Paris Pop-Up Club , ©  Agostino Osio, Courtesy of OMA
© Agostino Osio, Courtesy of OMA

On Saturday, July 4, designer Prada and AMO—a research studio subset of OMA architecture—hosted The Miu Miu Club, a pop-up event, featuring dinner, a fashion show, and several musical performances in Paris, France.

Inside of the 1937 art deco Palais d-Iena, Paris’ current CESE government offices, the one-night event was held in the Hypostyle, using a scaffolding ring to create a “room within a room.” Strip lighting, metal grids, PVC sheets, and arrangements of luxurious furniture were also used to enhance the space. 

©  Agostino Osio, Courtesy of OMA ©  Agostino Osio, Courtesy of OMA © Alberto Moncada, Courtesy of OMA ©  Agostino Osio, Courtesy of OMA + 11

©  Agostino Osio, Courtesy of OMA
© Agostino Osio, Courtesy of OMA

After the dinner was held, the structure was converted into a catwalk for the fashion show, which ran “longitudinally following the rhythm of the existing architecture.”

The event was inspired by early 1990s Parisian clubs, with an underground and industrial atmosphere created by the juxtaposition of the concrete building and the metallic scaffolding.

©  Agostino Osio, Courtesy of OMA
© Agostino Osio, Courtesy of OMA

Learn more about the event here.

News via OMA

Cite: Sabrina Santos. "AMO Designs Paris Pop-Up Club " 08 Jul 2015. ArchDaily. Accessed . <http://www.archdaily.com/769819/amo-designs-paris-pop-up-club/>