Pearl Academy of Fashion / Morphogenesis

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Architects: Morphogenesis
Location: Jaipur,
Client: Pearl Academy of Fashion
Design Team: Sonali Rastogi, Rudrajit Sabhaney, Anna Kristiana Bergbom, Shruti Dimri, John Alok Decruz
Structure: N M Roof Designers Ltd.
Electrical: Integral Designs
Plumbing: Tech Consultancy
HVAC: Design Centre
Landscape: Oracles
Contractors: R G Colonizers Pvt. Ltd.
Project area: 11,745 sqm
Project year: 2008
Photographs: Andre J Fanthome and Edmund Sumner

_MG_0867 AndrÇ J Fanthome MOR-JAI-0007 MOR-JAI-0013 MOR-PEA-0056

The Pearl Academy of Fashion, Jaipur is a campus which by virtue of its design is geared towards creating an environmentally responsive passive habitat. The institute creates interactive spaces for a highly creative student body to work in multifunctional zones which blend the indoors with the outdoors seamlessly. The radical architecture of the institute emerges from a fusion of the rich traditional building knowledge bank and cutting edge contemporary architecture.

solar study 01

solar study 01

The institute is located in a typical hot, dry, desert type climate on the outskirts of Jaipur in the soulless Kukas industrial area, about 20 kilometers from the famous walled city. It ranks third in the top 10 fashion design institutes in India, and its design needed to represent the seriousness of its academic orientation through its formal geometry. Given the nature of an institution, budgetary constraints on the project necessitated the use of cost effective design solutions to keep within the price points set by the client and yet be able to achieve the desired functionality and effect. The adverse climate makes it a challenge to control the micro climate within the project thus incorporating various passive climate control methods becomes a necessity and also reduces the dependence on mechanical environmental control measures which are resource hungry. The architecture of the academy needed to be a confluence of modern adaptations of traditional Indo-Islamic architectural elements and passive cooling strategies prevalent in the hot-dry desert climate of Rajasthan such as open courtyards, water body, a step-well or baoli and jaalis (perforated stone screen). All these elements have been derived from their historic usages, but will manifest themselves through the built form and become an intrinsic part of the daily life of the design student.

MOR-JAI-0001

The building is protected from the environment by a double skin which is derived from a traditional building element called the ‘Jaali’ which is prevalent in Rajasthani architecture. The double skin acts as a thermal buffer between the building and the surroundings. The density of the perforated outer skin has been derived using computational shadow analysis based on orientation of the façades. The outer skin sits 4 feet away from the building and reduces the direct heat gain through fenestrations. Drip channels running along the inner face of the Jaali allow for passive downdraft evaporative cooling, thus reducing the incident wind temperature.

The scheme relies on self shading sliver courts to control the temperatures of internal spaces and open stepped wells while allowing for sufficient day lighting inside studios and class rooms. The entire building is raised above the ground and a scooped out under belly forms a natural thermal sink which is cooled by water bodies through evaporative cooling. This under belly which is thermally banked on all sides serves as a large student recreation and exhibition zone and forms the anchor for the entire project. During the night when the desert temperature drops this floor slowly dissipates the heat to the surroundings keeping the area thermally comfortable. This time lag suits the staggered functioning of the institute.

MOR-JAI-0014

The materials used for construction are a mix of local stone, steel, glass, and concrete chosen keeping in mind the climatic needs of the region while retaining the progressive design intent. Energy efficiency is a prime concern and the institute is 100% self sufficient in terms of captive power and water supply and promotes rain water harvesting and waste water re-cycling through the use of a sewage treatment plant. Besides having become a very successful model for cost effective passive architecture in desert regions the design and facilities of the campus complement the ideology of the Pearl Academy of Fashion – a cutting edge design institute with a sustainable approach. The Pearl Academy of Fashion is an exemplar of an inclusive architecture which intends to accommodate all the heritage values while positioning it within the contemporary cultural and architectural paradigm.

 
 
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teo says:

I saw their interview on wallpaper.com – I was impressed, great job!

 
# November 13, 2009 at 18:56
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Bana Alkahteeb says:

I could get lost in a “features-less” building like this one ..how can i ind the entrance .. how can i find the exit ..those questions crossed my mind while looking at it!

 
# November 24, 2009 at 14:09
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I love the unifying screen element and the playful forms of the interior spaces.

This is a perfect entry to the Holcim Awards. http://on.fb.me/holcim-awards

 
# December 16, 2010 at 14:57
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1:32 PM Nov 13th

ArchDaily: Pearl Academy of Fashion / Morphogenesis http://bit.ly/2HWvf5

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1:46 PM Nov 13th

Pearl Academy of Fashion / Morphogenesis:
Architects: Morphogenesis Location: Jaipur, India Client: Pearl Acad.. http://bit.ly/1nWzsZ

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7:34 PM Nov 15th

インド、ジャイプールのアカデミー。外部は直線系、内部は曲線系、なんとなく、定番化したデザイン。素材や空間の分節を皮膚と捉えているのは面白い。http://bit.ly/1FbfhD

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