Koffka Flagship Store / SUB. Studio for visionary design

Architect: SUB. Studio for visionary design
Location: Bandung, Indonesia
Project Directors: Dickie Padmawijaya
Design team: Wiyoga Nurdiansyah and Muhammad Sagitha
Contractor: PT. Rekamitra Selaras
Constructed Area: 21 sqm
Project year: 2006
Photographs: Aldy Darwis

The Koffka Flagship Store situated in Bandung City as a famous creative industrial clothing line. Attention to detail, inviting, giving new way of shopping experience.

We made a  studied of the facade to invite people from a basic simple box with pull and push methods to create a new form that stands out from others.

Interior space with two different functions as a shop and storage defined by a partition. The form creates a space for both sides as a gestalt effect between positive and negative spaces. A curve gives more spaces and effective ways to share for both spaces.

The language of material gives a different way of shopping, introducing artificial green grass as a nostalgic to give a public space, giving people something unique, and a comfortable space to discuss what the best outfits to have.

White light, white floating furniture, and green grass creating a language of architecture as a cold, calm and the colorful products as a focus and accent like a playful grass with colorful toys.

Exposed fluorescence cool white fixed vertically giving a pattern on ceiling to create a depth. Mirror to reflect, continues space, giving illusions but doesn’t introduce new material to keep the interior simple and sleek.

Smart way to reduce the cost with simple and few materials with a very modest budget of US$4000.