Office Building in Soho / Wilkinson Eyre Architects

© F&C Reit

Architects: Wilkinson Eyre Architects
Location: Soho, London,
Photographers: Tim Soar, Cinimod Studio, F&C Reit, Wilkinson Eyre Architects

© Tim Soar

Wilkinson Eyre completes office building in the heart of Soho. has completed a seven storey office building located on Great Pulteney Street, in the centre of the Soho Conservation Area. The new £9.5m building, for client F&C Property Asset Management, replaces an outdated 1960s building and provides more than 3,000 sq m (33,000 sq ft) of flexible, efficient and light-filled office space.

© Tim Soar

The design of the façades has been informed by the street context, which includes large twentieth century office blocks alongside terraced Georgian townhouses, whilst also reflecting the vibrancy of London’s Soho. Portland stone and glass with green accents have been chosen for the main façade, responding to the colour and forms found within the street’s varying architectural styles s.

© F&C Reit

The rear elevation, previously set back from Bridle Lane, is characterised by an abstract arrangement of projecting window bays on a white glazed brick wall, and fixes the alignment of 25 Great Pulteney Street with the surrounding buildings, creating significantly larger floor plates for the building.

© F&C Reit

The building’s structure – an innovative hybrid solution which combines in-situ flat slab with an embedded steel frame – allowed Wilkinson Eyre to maximise the footprint of the building, whilst also creating a generous roof garden and external terrace areas. The curved top floor and roof profile has been designed to visually reduce the building’s mass from the street and maintain internal floor to ceiling heights.

© Cinimod Studio

Paul Baker, Director at Wilkinson Eyre Architects says: “We wanted to add a distinctive piece of architecture to one of the best streets in Soho. Whilst a key challenge for the project was maximising the amount of floor space, there was also an opportunity to make a significant contribution to the streetscape and to create spaces that are extremely bright and fun to work in.”

A rigorous sustainable approach has been embraced throughout the building: a ground source heat pump and floor displacement ventilation minimise carbon emissions, running costs and plant space. The façade treatments respond to orientation and the use of shading devices, and high performance glass contribute to a highly efficient building envelope. The new building has achieved a BREEAM rating of Excellent.

elevation 01

The project includes an interactive piece of public art, Finial Response, by Cinimod Studio that covers 20 metres at street level. The installation – a reinterpretation of traditional street railings – is made of responsive LED elements which react to passers-by, further animating the streetscape.

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* Location to be used only as a reference. It could indicate city/country but not exact address.
Cite: "Office Building in Soho / Wilkinson Eyre Architects" 01 Apr 2012. ArchDaily. Accessed 23 May 2015. <>
  • Chiaro Scuro

    Is this building in Soho in NYC, or in Soho in London?

    • Ali


  • Dave

    I think you’ve gotten the location wrong–that looks like Soho, London, not SoHo in New York City.

  • niko

    Definitely London!

  • PJ

    Hmmmm… second time today the location for one of your posts has been incorrect…

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