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  7. Urban Paradox / MADe

Urban Paradox / MADe

  • 01:00 - 4 September, 2011
Urban Paradox / MADe
Urban Paradox / MADe, © MADe
© MADe

© MADe © MADe © MADe © MADe +24

  • Architects

  • Location

    Hyderabad, Andhra Pradesh, India
  • Architects

    MADe
  • Collaborators

    Srikanth Inti, Naveen Akkina
  • Structural Engineer

    Civil-Aid
  • Interior Fit-outs

    DCOOP
  • Project Year

    2010
  • Photographs

From the architect. Contextualised by its location in a peripheral yet rapidly urbanising part of the city, the silent quadrangular volume of voids is conceived to provide momentary respite in the visual chaos created by incidental excesses. The building is defined by the stark precision of its dimensions.

ground floor plan
ground floor plan

Against a matrix of surface punctures, the large voids created by the verandahs consciously break the monotony of an underlying pattern in depth and sizing. The differing fenestration sizes and transparencies not only provide consistent natural lighting and ventilation, but also reflect variation in use of internal space. The underlying matrix enhanced by the repetitive window opening accentuates the flexibility of interior distribution.

diagram 01
diagram 01

The cubic volume rests on an elevated plinth designed as a public podium. The movement that traces through the podium into the seamless forecourt unites the building with its larger public context. This forecourt, generated out of the large setback from the road, contributes to a better appreciation of the building's geometric purity.

© MADe
© MADe

Internally the spaces are conjoined to a linear service core along the east-west direction spatially divide the building into two halves. The entrance aisle spanning a double height sinks deep into the retail spaces hinging together the commercial zones. A dense volume of office space is supported above. As you reach the terrace at the top, white walls intentionally block out the excesses of the city below and provide a breathing space from polluting noise and views.

© MADe
© MADe

The building, in an urban setup that has become a backdrop to architecture pacing towards over-design is deliberately contrived to be blank and a silent non-statement.

Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Urban Paradox / MADe" 04 Sep 2011. ArchDaily. Accessed . <http://www.archdaily.com/166329/urban-paradox-made/>
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38 Comments

Steven Fleming · September 07, 2011

@SandraAhlen @archdaily This says everything I ever had to say with architecture as my medium. Perfect really. http://t.co/zPXqJUI

Sandra Åhlén · September 07, 2011

Urban Paradox / MADe http://t.co/hBP196I via @archdaily "The building... is deliberately contrived to be blank and a silent non-statement."

Nicholas Patten · September 06, 2011

Urban Paradox. http://t.co/OluMj8A

Santi Maggio Savasta · September 06, 2011

Urban Paradox / MADe | http://t.co/yCUlM8W #Architecture #Architettura

Architecture · September 05, 2011

Urban Paradox / MADe http://t.co/OMfA3Dr

Hon · September 05, 2011

MADe architects create a solid building in Hyderabad : http://t.co/9bDVmVW

Tweeted Times Top · September 05, 2011

Urban Paradox / MADe | ArchDaily: http://t.co/ojvNw6s most discussed on @MicheleTurbin/architecture (http://t.co/tZzPURE)

cesar peñuela · September 05, 2011

Urban Paradox / MADe http://t.co/ofiwqEd #architecture

Noha Alahmadi · September 05, 2011

This bldg looks like it belongs in MIA,good thing? Idk

“ArchDaily: Urban Paradox / MADe http://t.co/HjHESNN #architecture”

Aoi · September 05, 2011

?_? "Urban Paradox / MADe | ArchDaily" ( http://t.co/mmsGU41 )

yin angang · September 05, 2011

Jane sector beautiful facade, where the climate is suitable

Manuel Gonzalez ?. · September 05, 2011

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Chema de la Cruz · September 05, 2011

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Architype Review · September 05, 2011

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Astrid Lüscher · September 05, 2011

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arq experimental · September 05, 2011

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Travel Writer · September 05, 2011

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Corporate Punk · September 05, 2011

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Intersections · September 05, 2011

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daqb design · September 05, 2011

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mimart_ · September 05, 2011

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architekt krieger · September 05, 2011

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Amira Jauregui · September 05, 2011

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Adhie Indreswara · September 05, 2011

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ArchitecturePassion · September 05, 2011

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Arquitectura · September 05, 2011

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GR2TF · September 05, 2011

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Archifront · September 05, 2011

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arch_related · September 05, 2011

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Architecture+Molding · September 05, 2011

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ISOGON FENSTER · September 05, 2011

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Home Decorating Tips · September 05, 2011

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Mr.Con · September 05, 2011

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Erik Joya · September 05, 2011

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metin aygün · September 05, 2011

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Architecture Network · September 05, 2011

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Bocetos Digitales · September 05, 2011

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Ver Estotsenberg · September 05, 2011

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