Design TeamRok Oman, Spela Videcnik, Sergio Silva Santos, Kiki Marien, Katja Aljaz, Janez Martincic, Janja Del Linz
From the architect. The project involves the development of a new concept stores for company Zlatarne Celje.
New design concept stands for 100 new jeweler stores of 3 types:
-high street flagship stores
-shopping centre shop points
-gold investment center points
The project concept derived from a bank’s safety deposit boxes and is implied in all 3 store types (shopping centre shop points, high street flagship stores and investment center points).
In both the shopping centre and high street stores the concept is adapted to create a warm domestic feeling inside. In the investment centre however, the feeling and appearance is much more reminiscent of a steel bank vault containing the safety deposit box.
The pilot project (prototype) developed the smallest of these units (approximately 15 – 30m2) in one of the shopping malls.