Astrium Nature Select Shop / Popular Architecture
Courtesy Popular Architecture
Popular Architecture has shared with us their competition entry for the proposed Astrium Nature Select Shop in Taichung, Taiwan. While the Brooklyn based firm’s proposal did not win, the design provides an interesting aesthetic and retail solution. More images and a brief description after the jump.
Courtesy Popular Architecture
Our design for Astrium Nature’s new select shop spatializes the company’s philosophical interest in wood as a material embodying growth and renewal.
Courtesy Popular Architecture
From Astrium’s existing logo, we extract an abstract tree able to articulate the different needs for the two labels featured in the shop: accessory designer Hikaru Matsumura on the ground floor, and the menswear line the Viridi-anne in the basement.
Courtesy Popular Architecture
For Matsumura, the trees act as a display system dramatizing the six meter high space, with mirrored walls multiplying the trees to strengthen the feeling of an abstract forest.
Courtesy Popular Architecture
For the Viridi-anne, the ‘trunks’ of the trees expand to support clothing racks on their exteriors. On their interiors, the trunks become changing rooms.
Courtesy Popular Architecture
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- Ground Floor Plans
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- Lower Level Plans
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- Section
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- Axonometric
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- Detail
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Seems like a small scale version of plan-b’s orquideorama in Medellin.
This idea is to the point for open space… for interiors I’m not sure….
9:54 PM Jan 22nd
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Astrium Nature Select Shop / Popular Architecture: Courtesy Popular ArchitecturePopular Architecture has shared … http://bit.ly/glMN8U
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